Description: Flameless candles
Main Pitch: "The flameless, color-changing candles with a vanilla scent"
Main Offer: $19.99 for a set of three
Bonus: Additional set of three (just pay P&H)
Marketer: Ontel
Producer: Concepts TV
Website: www.BuyGlowCandles.com
Prediction: Unlikely to succeed
This is another 'follower' project. The first was InvenTel's Luma Candles. Ironically, it was covered in the same Response column as Night Stars, which was also recently 'followed' by Star Night Laser (albeit at a much higher price). I hope I'm not giving people ideas!
In any case, my thoughts on flameless candles remain the same. The fact that yet another marketer is trying one just means this is about to become a Siren category.
[Spot is also available here.]
