Description: A coin commemorating Prince William's wedding
Main Pitch: "Own a piece of priceless royal history for yourself or for your family"
Main Offer: $10 for one in a designer case
Bonus: Certificate of authenticity from Buckingham Mint
Website: www.BuyRoyalCoin.com
Prediction: Unlikely to succeed
When I wrote about the success of Telebrands' Royal Heirloom Ring (see No. 15), I made a prediction: "All who follow with similar memorabilia will fail." Let's see if I was right.
