"Because of the high risk of failure, hair color is one of the categories with the highest consumer resistance to trying private label or new brands."
Colin Hession, global beauty consultant
Quoted in Advertising Age, 10/18/2010
[ Archive Version | 2007 - 2022 ]
"Because of the high risk of failure, hair color is one of the categories with the highest consumer resistance to trying private label or new brands."
Colin Hession, global beauty consultant
Quoted in Advertising Age, 10/18/2010
Posted by
Jordan Pine
at
5:06 PM
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